Experience
From IC craft to building and leading multi-disciplinary design organizations across the world's most complex product challenges.
Led UX for 9 mission-critical AWS services spanning Networking, Compute, Messaging, Backup, and Resilience. Scaled the org portfolio 3× (12 → 34+ services) with no headcount growth by implementing tiered UX support models, prioritization frameworks, and AI workflows.
Established business confidence to grow the global Partner Platform UX team from 5 to 20+ designers — building applications that enable Game Developers and Publishers to manage and operationalize content on PlayStation stores. Led design for PS5 Game Base social experience and PlayStation Now on Console and PC.
Led user experience design for Lowe's next-generation responsive eCommerce website, helping to lead the conversion of the entire site to Adobe Web Experience Manager components. Translated customer feedback, user research, and BI data into actionable design decisions.
Designed and led UX for mobile applications and web platforms — AT&T's mobile video player and family communication apps, HTC's multi-national cable box and mobile experience, ooVoo's web-based video chat platform, and Qualcomm's trucking operations web application.
Led user research and design for the in-vehicle driver experience — B2B safety, navigation, and workflow applications. Conducted ethnographic research with the truck driver community (including ride-alongs) to define workflow, user needs, and product value propositions.
Led UI design for mobile features including Bluetooth, Games, Web Browser, Tools, Media Gallery, Settings, and E911. Worked with 15+ carriers (Verizon, US Cellular, Alltel) to translate carrier requirements into customized UI design solutions.
Happy to connect, whether it’s a coffee chat or collaborating on an interesting design problem.